Flash Mob at Disney's Hollywood Studios

Hundreds line up on Hollywood Boulevard to participate in a flash mob

Where else would you expect a true Hollywood-Style flash mob but on Hollywood Boulevard? That’s what these guests were a part of prior to today’s Pixar Countdown to Fun Parade. Here’s what it looks like:

Flash Mob at Disney’s Hollywood Studios

Missed the fun today? No problem, because it will happen tomorrow and the next day after that. And the next day after that. As a spontaneous mob flash, it lacks. But as an active way to get guests excited and involved before the parade, it’s a huge hit. While the premise is that “we’re filming here today and we want everyone to join in our flash mob”, the truth is, that the event happens every day. Still, in the moment it feels spontaneous. Everyone joins in all along Hollywood Boulevard, and the time passes quickly before the parade begins.

Disney has long had a tradition of occupying everyone’s attention while waiting for the parade, from bubbles and jump rope at the Magic Kingdom to Streetmosphere at the Studios. But this is a different type of Streetmosphere. This is no period piece, and the same performers move around before and after with a camera getting small crowds and big families to cheering before the camera. When I first came upon them prior to the mob flash, I thought it was some international marketing group doing some tourism-style video. At first they seem legitimate, but in truth they are part of the entertainment team at the Studios.

What’s really impressive, is that it works with a small team of three–two of which are teaching/leading the dance, while the third one is filming…sort of. I doubt anything is really getting filmed, but it would be a great jumbo screen studio “kiss good night” if they were to show it at the end of the day. Still, as it is, it really works for entertaining very large crowds into something more than simply doing “the wave”. I imagine that this very creative, low-cost piece of entertainment will go on for a very long time to come.

J. Jeff Kober

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