New! Disneyland Insights: Inspiration, Ideas & Magic for You and Your Organization
Disneyland Insights: Inspiration, Ideas & Magic for You and Your Organization. spans some five decades and its result is truly what I believe is something unique that I am introducing into the marketplace today. If you want to know the stories, the histories, the heritage that has really made Disneyland what it is today, this work seeks to provide that. Moreover, unlike nearly any other treatise, this seeks to answer how you can lead an organization, engage your employees and provide as powerful a customer experience as you can at “The Happiest Place on Earth”.
What is Disneyland Insights?
The simplest description for Disneyland Insights: Inspiration, Ideas & Magic for You and Your Organization is that it’s an interactive, multimedia experience. It could have been published simply as a book. And that book could have included photos. But not likely the volume of photos shared, many of which are historical. Moreover, a book can’t contain the scores of videos and audio segments that accompany it. And a book is linear. Begin at the beginning and go to the end, with only a table of contents overviewing what happens between those two points. Here we have something truly interactive.

By the numbers:
- 1 Park
- 9 Lands
- Several Dozen Maps & Charts
- Over 100 Interactive Points
- Some 50 Videos–Many of Which Can Only Be Found Here
- Over 50 Audio Narratives
- Easily 300 Photos and Images
- Hundreds of Pages of Text
All of this is intended to play on your laptop, iPad or mobile device. You can sit at your office desk and review it by topic. You can casually jump around from place to play while laying on your sofa next to the fire. But best of all, you can use this as a guide as you literally walk through Disneyland, experiencing attractions, shops and shows, and seeing the park with new eyes with insights you’ve never heard before.
In essence, your purchase is a deep dive into what makes Disneyland the “Happiest Place on Earth”. It chooses from over 70 years of magic to identify those ideas, designs, and concepts that can inspire you in ways you’ve never considered. It’s an ongoing look at the business behind the magic. But it’s also a way to find the practical magic to apply to your own life.

Who Is The Audience For This
While anyone who is truly looking for insights on the history, heritage and operations of Disney will benefit from this, This is truly designed for those who are seeking to find new ideas that will guide you to
- Provide Individual & Organizational Leadership Excellence
- Create Employee Engagement & a Team Culture
- Offer a Superior Customer Experience
Not only does the content through examples, stories and models play to these themes, but each section provides “Souvenirs for You and Your Organization”. They are reflective questions that may be used to better the work or operation you may be lead or be part of. And in that instance, it is more of a business focus. In fact, many may utilize funding set aside in their organization for training and development to purchase this volume.

But much of this content is also designed to allow you to consider its personal application to your own life and dreams. If you are a believer that if “you can dream it, you can do it” then this offers inspiration and focus toward that. Disneyland inspires, and this work seeks to direct that inspiration into action.
Q&A
- Is this an App or something that resides on my phone?
It’s actually link to a location that holds it ready for you at any time. The advantage to this is that unlike an online book, this content is evergreen. It continues to grow, to have new additions, and new insights in time. Like Walt shared about Disneyland and its comparison to films. When a film was put into the can, there was no changing it. It was locked down permanently. But Disneyland was different “Not only can I add things, but even the trees will keep growing! The thing will get more beautiful each year!” That is the same sentiment here with Disneyland Insights.
2. Is the content similar to what you share on your blog and podcasts?
Very much so, but now it is organized in a way that you can access it easily, and that you can apply more readily to your life and to your organization. And all of this is presented in not a singular format, but in a multimedia context.

3. How much?
The price point for this is currently $70.00. That may seem high compared to a book, whether in print or online that I have sold in the past. But this is much larger in content than a book, with photo, audio and videos, which I didn’t do in the book.
While I am selling this at a price point more expensive than a book, in truth, it’s more like an online course, which I sell for several hundred dollars per course. And frankly, even this is more content and more at depth than those courses.
Here’s the even better news! For a short time, I’m offering it at the introductory price point of only $40.00. That’s an introductory price. And for many of you, you may be able to utilize funds dedicated in your organization for your training & development.
4. What about offering more of a Disney Insights offering that is more fan based–dealing not so much with organizational or personal application, but just fun tidbits about Disneyland?
Good news there too. That will be coming forth in the months to come, as well as offerings celebrating the other parks–particularly Disney California Adventure during its 25th anniversary set in the context of Disneyland’s 70th anniversary.

How to Order This Book?
Click here to order Disneyland Insights: Inspiration, Ideas & Magic for You and Your Organization.